Beyonce still can’t trademark Blue Ivy’s name

It is a frequent event that famous people try to trademark their name in order to stop companies making money off it. Last month, it hit the headlines that Victoria Beckham was trying to trademark her daughter Harper’s name, and now Beyoncé is doing the same. It...
The case of the red umbrella

The case of the red umbrella

An iconic red umbrella has come under fire this week over an alleged trademark infringement. Travelers Insurance Indemnity Co. have been using the red umbrella as a part of its branding since the 1960s, but have now noticed a financial management company from...

Indie game Prey for the Gods to change name

Bethesda has let its lawyers off the leash once again, and this time they’ve forced a name change on upcoming indie game “Prey for the Gods”. Prey for the Gods, a frosty, boss-focussed PC action adventure developed by No Matter Studios, is now known...
Starbucks Unicorn drink in trademark suit

Starbucks Unicorn drink in trademark suit

Starbucks is being sued by a small New York City cafe for trademark infringement over the new Unicorn Frappuccino. The End, Brooklyn, claims they introduced a healthy Unicorn Latte in December and it is being overshadowed by the coffee giant’s new drink....
Eagles sue Hotel California

Eagles sue Hotel California

The Hotel California in Baja is being sued by U.S band ‘The Eagles’ for trademark infringement. The Eagles claim that the establishment is trying to capitalize on the popularity of their song, tricking customers into believing the hotel and the song are...