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Clarivate Trademark Filing Trends 2026
Is it possible for someone’s face to be a trademark?

Is it possible for someone’s face to be a trademark?

In 2019, Dutch model Maartje Verhoef made history by becoming the first person to successfully register her face as a trademark. The application was filed with the European Union Intellectual Property Office (EUIPO) and was approved in April 2020. This landmark...
WWE takes on more trademark applications

WWE takes on more trademark applications

What is WWE? WWE (World Wrestling Entertainment) can be traced back as far as 1952 and is an American professional wrestling company. It identifies itself as a ‘global integrated media and entertainment company’, and has features within films, American football, and...

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